With CustomerDNA's proprietary technology and approach to marketing automation, you will engage more prospects in a meaningful, permission based dialog that allows you to identify and respond to customer interactions.

• Enhances your understanding of your customer by going beyond the picture that you have based on their purchase behavior and engages them in an electronic dialog to determine your next sales opportunity.
• Tracks response to ongoing customized communications, surveys, and promotions to give you a better picture of what your customer feels about your company and their readiness to buy
• Balances content of interest to educate consumers supplemented with product sales content provides the optimal exchange to build a more trusted customer relationship
• Focuses promotional strategies on viral marketing to enhance lead generation